Recruiter Fast Path
For hiring managers who want the highlights
Everything that matters in under 60 seconds.
Naples, FL · Remote · Open to senior IC, architect/lead, or consulting engagements
Target Roles
- Forward Deployed Engineer
- Founding Applied AI Engineer
- AI Agent Engineer
- Senior AI Engineer
- AI Systems Architect
- Revenue Operations & Systems Leader
- Marketing Automation Leader
- Customer Journey Infrastructure Owner
- Lifecycle Marketing & Automation Executive
Methodology
The Five-Layer Enterprise AI Framework
How I sequence an enterprise AI engagement. Each layer bears load for every layer that follows it — skipping one does not save time, it relocates the cost to a more expensive point later. Notice what is missing from the top of the list: technology.
Before discussing AI, understand how the organization creates value, where value is leaking, what frustrates customers, what slows employees down, how leadership defines success, and what happens if nothing changes. Without those answers it is impossible to know whether AI is even the right solution.
The best AI strategy doesn’t begin with AI. It begins with the business.
Value flow
How work actually moves through the organization — the real path, not the org chart. Surfaces manual handoffs, rework loops, and informal workarounds.
Customer friction
Where customers experience the most friction. Anchors the conversation in outcome rather than internal convenience.
Expertise concentration
Which decisions require your most experienced people. Finds knowledge living inside a handful of heads — the biggest opportunity and the biggest organizational risk.
Time loss
Where teams lose the most time. Finds repetitive work consuming highly skilled employees.
The forcing question
If you could solve only one problem this year, what would create the biggest business impact? Everything before produces a list; this produces a priority.
- Guiding principle
- Business Before Technology
- Fails when
- The problem is stated in technology terms. “We need an agent” is not a business outcome.
Field Note Nº 01 · Game Theory
Is your architecture Battle Tested?
Before AI agents can be trusted, someone has to watch them. Most companies are racing to deploy AI — far fewer are asking the harder question: who audits the robots?
The opening paper in my production-AI research:
- Why the most dangerous AI failures aren't crashes — they quietly pass health checks while drifting from the outcomes they were designed to produce
- Adversarial testing, independent verification, and continuous observability — applied, not theoretical
- Reward engineering that encourages truth instead of good-looking metrics
- The same principles I use designing production AI systems for enterprise organizations
If you're hiring someone to build AI that can be trusted in production — not just impressive demos — start here. The 100-second field note below shows how I pressure-test AI systems before they ship.
Read the paper (PDF) →Living Flow
How trusted agents actually move work
Governance decides what should never happen. Architecture decides who does what. Living Flow is the bridge — an interactive map of how AI and human handoffs move through a real operating system, not a slide deck.
Featured Flagship Project
A Multi-Agent Company, Cast as Seinfeld
The real operating system that runs my own company — and the clearest proof of how I make complex AI legible.
The casting is the innovation:
- Every specialized agent — planner, router, specialists, critic, memory — is a Seinfeld character with a defined job
- A familiar ensemble makes abstract architecture instantly legible: who does what, and why
- Reads for engineers and executives alike — a cast of characters, not boxes labeled “Agent 1”
- The cast runs real workflows end to end: lead capture, qualification, follow-up, QA, human handoffs
Executive summary
AI Automation Architect and Marketing Automation Architect — 25 years in marketing, the last 15+ building AI and automation systems at the intersection of technology, operations, and customer experience.
What I design and build:
- Production voice agents
- Multi-agent workflows
- CRM and lifecycle automation
Systems that connect data, automation, and human teams to deliver measurable business outcomes. Framework-agnostic by design: the system and the result come first, the tooling follows.
Experience
growthmindset.ai
Founder & AI Systems Architect
Production voice AI, multi-agent operating systems, and revenue automation — designed, built, and shipped as the growthmindset.ai platform.
2023–Present
Home Genius Exteriors
AI Integration Strategist
Enterprise AI and automation across recruiting, sales, customer experience, and operations — production voice agents, multi-agent workflows, and a zero-downtime Zapier-to-n8n migration.
2025–2026
Expo Home Improvement
Marketing Automation Specialist | Business Analyst
Lifecycle, CRM, and speed-to-lead automation on HubSpot + Salesforce.
2020–2025
Flywheel360
Co-Founder & Chief Marketing Officer
MarTech and automation strategy for clients up to Fortune 400/500.
2010–2020
Cambium Learning Group
Email Marketing Manager | Senior Copywriter
Personalization pilot that drove $3.1M in six months.
2007–2010
Key accomplishments
- Generate $750K/month in attributed pipeline through AI-driven initiatives and campaigns.
- Drove $3.1M in new revenue within six months with a personalization pilot at Cambium Learning Group.
- Saved $90K+/year by re-architecting enterprise automation from Zapier to self-hosted n8n — with zero downtime.
- Led CRM and lifecycle transformations across databases of 500,000+ records, with TCPA/CAN-SPAM governance.
- Advised Fortune 400/500 organizations on automation architecture; co-founder and one of the First 100 HubSpot Partners.
- Designed and deployed production AI voice agents and multi-agent systems (Claude, OpenClaw, CrewAI) that run real workflows 24/7.
Capabilities at a glance
What I do across marketing, AI, and revenue operations — and the proof behind each. Framework-agnostic by design; the system and the result come first.
01
AI Agents & Multi-Agent Systems
Orchestrate systems where specialized agents plan, route, execute, and self-check across departments.
Built a multi-agent operating system (Claude + OpenClaw) coordinating marketing, sales, recruiting, analytics, and ops — one framework spanning 8 departmental silos.
02
AI Voice Agents
Production voice agents that answer, qualify, book, and follow up around the clock — never to voicemail.
Handle 60+ simultaneous calls, trained on 10,000+ transcripts, cutting appointment cancellations 38%.
03
Marketing Automation & Lifecycle
End-to-end nurture, onboarding, retention, and reactivation programs across email and SMS.
+40% customer lifetime value, +35% engagement, and +25% retention from multi-touch lifecycle workflows.
04
CRM & Data Architecture
Database structure, naming, tagging, segmentation, and data hygiene that keep reporting clean as you scale.
Managed databases of 500,000+ records with segmentation, lifecycle automation, and TCPA/CAN-SPAM compliance.
05
Platform Migration
Lead CRM and automation migrations with parallel-run validation — without breaking active campaigns.
Zero-downtime Zapier-to-n8n migration of 300,000+ monthly tasks, saving $90K+/yr; multiple HubSpot implementations.
06
Integration & Orchestration
Connect CRM, funnel, voice, analytics, and lead sources through durable, API-first workflows.
API-driven orchestration across HubSpot, Salesforce, n8n, Twilio, Supabase, Five9 and more.
07
Reporting & Revenue Attribution
Restore real-time visibility and tie automation directly to pipeline and revenue.
Custom Supabase/Postgres analytics layer cut reporting from hours to seconds; $750K+/month in attributed pipeline.
08
Lead Scoring & Speed-to-Lead
Predictive scoring, routing, and speed-to-lead automation that put reps on the highest-value pipeline first.
+28% conversion from predictive lead scoring and 50% faster lead response.
Featured projects
Tell me about the role
Email or a text reaches me fastest — give me the business problem and I'll tell you how I'd architect the system that solves it.
Matt is a visionary, yet has his eye on the present. His ideas and creativity are at the pinnacle of his field. I often ask Matt his opinions in business needs outside of his scope, knowing that he will produce an option I would never think of.
Interactive
The Strategic Alignment Playbook
A live, two-pane walkthrough of my production systems. Pick any project on the left and its live demo or full case study loads in the panel beside it — the Zapier-to-n8n migration, the real-time operations dashboard, voice AI agents, the multi-agent operating system, and customer-journey automation, all in one interactive view.
Explainer Videos
Explainer Videos
High-level 30–60 second animations that give C-level leaders and teams the 30,000-foot view instantly. No deep dive required. Complex systems become clear in under a minute — so decision-makers and the rest of the organization grasp the concept before the detailed charts ever reach IT.
Click a phone to expand · silent preview · train pauses while open